Element Talks
Comprehensive communication for projects carried out by the collective.
We implemented a series of campaigns communicating the projects of the Element Talks collective. The projects included Element Talks, the European Design Festival, Element Urban Talks and an online conference: Elementarz UX.
Element Talks / European Design Festival
Communication of joined events: the Element Talks conference and the European Design Festival which turned Warsaw into the European capital of graphic design in June 2019. The events brought in worldly recognizable design stars and included meetings, workshops and lectures. Our goal was to reach people interested in the subject of design and encourage them to participate in the conference, and publicize this unique event in the media.
Element Urban Talks
Element Urban Talks is a unique event devoted to the subject of shaping cities, addressed to architects, designers and urban activists. Practitioners and visionaries are invited to the stage, and, based on their experiences, talk about challenges and the search for solutions to social issues. The theme of the edition, which took place between November 29 and December 1, 2019 in Crakow, was RESPONSIBILITY. We holistically supported the event in the field of communication. Designer and architect professions evoke public trust and hold important responsibility towards society. In the media, we showed how important design decisions are for our surroundings and what their consequences can be for us, future generations and the environment.
Elementarz UX
"UX is everywhere" is the motto of the first edition of Elementarz UX (UX Primer). This conference is a joint project of Element Talks and The Awwwesomes. Its mission is to show how to design products, services and communications to better respond to the needs of contemporary users. We conducted a campaign promoting the project in social media and took care of the PR of this event.
Scope of work:
- strategic consulting
- social media
- PR and media relations
- paid media & performance
- design and motion design
Thanks to our communication activities, we were able to reach a wide audience with information about the events and build an engaged community in social media.
Social media service
We created a coherent and visually attractive language of stories about events on the @elementtalks social media, with particular focus on Instagram.
Credits:
Element Talks – branding: Uniforma studio
Element Urban Talks – branding: Martyna Wędzicka
UX Talks
Video production: This is Fat + Element Talks