Kasia Lins
Support for the communication of the album "Moja Wina" (“My Fault”) and the show "Czego Dusza Pragnie” (“What Your Soul Desires”)
Kasia Lins entrusted us with the communication of her unique project “Czego Dusza Pragnie", promoting her album "Moja Wina".
Scope of work:
- PR and media relations
- social media
- design and motion design
- creative concept: limited LP box
The album premiered during the pandemic. Our task was therefore to invite media and the artist's fans to watch a surreal online spectacle, bridging a show and a musical film entitled "Czego Dusza Pragnie". Unable to present the album "Moja Wina" live, Kasia Lins decided to use this non-standard form of online performance. Our activities included social media communication, a paid campaign content creation, PR and building relationships with the media.
“Czego dusza pragnie [live show]"
A virtual concert with elements of theater and cinema: an event of an unusual, performative form. It is a fusion of arts which also permeate Lins’ album "Moja Wina". In the recorded musical performance, the artist, alongside a band, tells stories from the album scene after scene. Unique on the Polish stage, the theater concert featured performances of Czesław Mozil (musician), Anna Gacek (music journalist), Błażej Król (musician) and Aleksandra Domańska (actress). The concert premiered on the artist's VOD platform. The directors of the concert were Kasia Lins, Karol Łakomiec and Maciej Bierut. Andrzej Dziadek was responsible for the sound production. Karol Łakomiec was the author of the photorelation.
Limited LP box
As part of the promotion of the album "Moja Wina", we created the concept of a one-of-a-kind box with the album available in limited copies. Its content consisted of incense and symbolic elements referring to the deep, spiritual message of the album.